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Why Is It So Hard To Lose Weight? 

Tens of millions of Americans are on diets each year. And virtually every one of them (about 95% according to most studies) is unable to lose weight and keep it off. This can be really demoralizing. And yo-yo dieting – repeatedly losing weight by dieting and subsequently regaining it – can actually be bad for your health. Most weight loss programs operate under a “calories in, calories out” philosophy. They tell you to follow their simple methodology and you’ll succeed. Yet only about one in twenty people do succeed. Can you imagine an auto company whose safety rate was 5% staying in business? Or a technology company whose products worked only 5% of the time having any credibility? That’s the irony in weight loss – failure is the key to weight loss companies staying in business.

Here’s a free, simple-to-follow meal plan that address the underlying causes of weight gain.

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